About CNJ

CNJ Associates is rooted in the belief that true change begins with honoring human potential through creativity.

MISSION

CNJ Associates is rooted in the belief that true change begins with honoring human potential through creativity. We are committed to activating the strength of individuals and organizations through intentional, equity-driven work. With unwavering focus, we center and uplift women, children, and education; knowing they are vital to building compassionate, courageous, and just communities worldwide.

VISION

CNJ Associates envisions a world where equity is the foundation for sustainable development and collective prosperity. We partner globally to amplify the leadership of women, expand educational access for children, and strengthen mission-driven organizations. Through equity-centered strategies, we build the capacity of communities to lead systemic change and create inclusive, resilient futures.

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VALUES

We use a lens of justice and fairness as a Guiding Principle

We believe equity is not a goal; it’s a practice. We embed justice and fairness in every aspect of our work, challenging systems of oppression and creating space for those historically pushed to the margins.

We Believe Human Potential is Sacred

We honor the inherent strength, creativity, and wisdom within individuals and communities. We lead with the belief that everyone holds the capacity to contribute meaningfully to a more just world.

We Center Women and Children

We unapologetically prioritize the voices, leadership, and wellbeing of women and children as essential to global transformation and intergenerational change.

We View Education as Liberation

We champion access to quality education as a lifelong right, and as a powerful force for liberation, leadership, and systemic impact.

We Uplift Collaboration Over Control

We build partnerships rooted in mutual respect, transparency, and shared purpose, valuing co-creation over hierarchy and collective power over individual authority.

We Take Courageous Action

We take bold, principled stands in pursuit of justice. We are unafraid to disrupt the status quo and challenge systems that perpetuate harm.

We Believe in Global Responsibility, Local Wisdom

We engage with a global lens and a deep respect for local knowledge, culture, and leadership, ensuring solutions are context-responsive and community-led.

Ms. Calida Jones

PROFESSIONAL HIGHLIGHTS

Calida N. Jones epitomizes excellence and innovation across various domains as a musician, advocate, and educator. As the former Vice President of Planning and Capacity Building at Arts Consulting Group, she played a pivotal role in shaping national arts initiatives and driving organizational development.

National Creative Strategist: Contributor to Planning and Capacity Building for National Arts and Culture Organizations, National Arts Initiatives, and Organizational Development.
International Speaker: Sought-after speaker, coach, and advocate for equity and social change, addressing audiences worldwide.
Musician: Accomplished violinist, conductor, and music educator, recognized for her talent and commitment to fostering inclusive musical communities.
Community Engagement: Founder of CNJ Associates and co-founder of Creative Evolutions, initiatives aimed at fostering creativity and actionable solutions within the arts ecosystem.